Post by rabia373 on Mar 10, 2024 0:39:45 GMT -8
Black Friday is one of the most significant dates for the retail trade calendar in Brazil , meaning it is an excellent opportunity to boost sales . But it is essential that you offer a real promotion that is attractive to your customer. Trying to deceive the customer can tarnish the brand's image and have a negative rebound effect, including the loss of customers. On the other hand, running the right campaign on the last Friday of November can yield incredible results for the company. In this article, you will have promotion ideas for Black Friday . Black Friday invests in the strategy of influencing consumer purchasing dec isions . Currently, some customers are already planning to purchase some products and/or services during the Black period. However, a large portion of sales during this period concerns unplanned purchases . Therefore, working on communication assertively is essential. After all, your brand will compete with countless others that will also be offering promotions during the period. First of all, you need to have a functional, intuitive and efficient e-commerce system . If your e-commerce information architecture is inadequate, the chances of you losing sales are immense. But don't worry, we can help you with this.
Get in touch with our consultants, and we can carry out an analysis and restructuring of your e-commerce, so that it becomes much more effective and, consequently, gives you more results. Some promotion ideas for Black Friday Now we’re going to present you with some ideas, so you can evaluate which one best fits your brand’s profile. Rem Whatsapp Number List embering that these are just promotional suggestions, you must adapt the suggestion to your market niche. Buy and Earn A good strategy among Black Friday promotions is to give your customer a gift if they purchase a certain product in your store . Ideally, there should be a connection between the product purchased and the gift. Furthermore, the gift needs to be interesting enough to convince your customer to buy that product. To make the promotion more attractive, you can use mental triggers to encourage automatic purchases. In other words, when the customer doesn't think much and just buys the product because of the charm of the offer. So, you can limit the number of gifts or limit the validity time of the offer, for example. Buying in the dark A different promotion tip for Black Friday is shopping in the dark. It works like this: you will advertise a package of services or products, but without advertising exactly what is included in that package .
However, if you choose this strategy, remember that you need to give hints about what the customer can find in that package. Because otherwise, he could be quite frustrated when receiving his purchases. Therefore, in this case, keep in mind to segment your offers well and give superficial hints about what will be in that package. Also, create packages that are actually worth buying in the dark. In other words, offer good discounts and make your customer positively surprised. Early Offer You can get ahead of your competition by offering some items in advance . This strategy is excellent if you, for example, have a spare stock of a product and want to write it off. But be careful to offer a real promotion. More than that, you must make sure that the same product is not at a lower price on Black Friday than in the advance sale offer. This is one of the Black Friday promotions that gives great results. Progressive discounts are among the most common Black Friday promotions Among the most common Black Friday promotions is progressive discounts. In other words, the more purchases, the greater the discount . This type of promotion is great for encouraging joint purchases. The interesting thing is that the products for the progressive discount are related. For example, purchasing a smartphone plus accessories, or purchasing several household items for the kitchen.
Get in touch with our consultants, and we can carry out an analysis and restructuring of your e-commerce, so that it becomes much more effective and, consequently, gives you more results. Some promotion ideas for Black Friday Now we’re going to present you with some ideas, so you can evaluate which one best fits your brand’s profile. Rem Whatsapp Number List embering that these are just promotional suggestions, you must adapt the suggestion to your market niche. Buy and Earn A good strategy among Black Friday promotions is to give your customer a gift if they purchase a certain product in your store . Ideally, there should be a connection between the product purchased and the gift. Furthermore, the gift needs to be interesting enough to convince your customer to buy that product. To make the promotion more attractive, you can use mental triggers to encourage automatic purchases. In other words, when the customer doesn't think much and just buys the product because of the charm of the offer. So, you can limit the number of gifts or limit the validity time of the offer, for example. Buying in the dark A different promotion tip for Black Friday is shopping in the dark. It works like this: you will advertise a package of services or products, but without advertising exactly what is included in that package .
However, if you choose this strategy, remember that you need to give hints about what the customer can find in that package. Because otherwise, he could be quite frustrated when receiving his purchases. Therefore, in this case, keep in mind to segment your offers well and give superficial hints about what will be in that package. Also, create packages that are actually worth buying in the dark. In other words, offer good discounts and make your customer positively surprised. Early Offer You can get ahead of your competition by offering some items in advance . This strategy is excellent if you, for example, have a spare stock of a product and want to write it off. But be careful to offer a real promotion. More than that, you must make sure that the same product is not at a lower price on Black Friday than in the advance sale offer. This is one of the Black Friday promotions that gives great results. Progressive discounts are among the most common Black Friday promotions Among the most common Black Friday promotions is progressive discounts. In other words, the more purchases, the greater the discount . This type of promotion is great for encouraging joint purchases. The interesting thing is that the products for the progressive discount are related. For example, purchasing a smartphone plus accessories, or purchasing several household items for the kitchen.